This family-owned seed company has a reputation for quality products and advanced technology.  Annually an event known as ‘Becknology Days’ is held at the campus in Atlanta, Indiana.  As the name implies, this event is focused on showing the public the advances in agriculture with focus on plant genetics and production of row crops.  The decision to install solar to produce a significant amount of the electrical energy consumed at the campus was rooted in a desire to demonstrate the family’s interest in being environmentally responsible, financially prudent and in using cutting-edge technology in their seed operation that bears the Beck name. “When you think about it, farmers are in the business of capturing sunlight and converting it to energy,” said Sonny Beck, CEO of Beck’s. “By installing solar panels, we are taking that concept and applying it to our business of producing seed. One of our goals as farmers is to be good stewards of our resources, and these new solar panels are another way we will be able to do that.”